Tag Archives: GE

Ideas are scary

Here’s yet another brand building spot for GE.

In this spot entitled ‘Ideas Are Scary’, we follow the journeys of a down-and-out muppet. His path leads him to GE, where he finds all the love and support from the multinational conglomerate corporation to blossom into a not-so-hideous muppet.


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Your Mom Does What?

I’m off to Quebec City for an extended long weekend tomorrow morning. It’s going to be -25 degrees Celsius (-13 F). So if I don’t freeze to death, my next post will be on Tuesday. But don’t fret, my pets. Mommy’s plan is to drink enough so that her blood alcohol is such that it would be impossible for her to freeze. Just like the French Québécois do! (Oui?)

Anyhow, before I leave you, here’s a dreamy little spot from GE, entitled ‘Childlike Imagination – What My Mom Does at GE”. This ad, created by BBDO, NYC employs a Tim Burton-esq look and feel. The score and the visuals are pretty epic. Nice work.

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Filed under Just General Ad Stuff

GE: Ancient Myth Meets Today’s Technology

Clearly it’s a little late for a “Friday Morning Movie”.

I was busy putting the final touches on our new company website. (Raises the roof.) I’m very excited to have it live now. I’ll be writing the blog for that site as well, so pop over there once in a while and check out my more corporatey stuff. We’re going to post once a week.

Back on this side of the fence I figured we would watch a trilogy of ads for GE China directed by TBWA Shanghai. The animation and the use of colour is beautiful and the stories mirror those of ancient Chinese folklore. The stories were brought to life by Golden Wolf, who describe them as “ancient myth meets today’s technology”.

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Filed under Just General Ad Stuff