There’s something dark and haunting about the following videos. I really like the mix of video and animation. I don’t think they would be nearly as interesting without the animation. The music works great with the feel of the visuals.
Category Archives: Uncategorized
I’m back! And I didn’t freeze to death. Partially thanks to the official drink of Carnaval called Caribou! I’m just going to deviate from the usual ad post and share with you, instead, this delicious boozy bevy recipe. Live in a cold part of the country? I suggest you try this drink. A couple of these and you can survive the coldest weather.
Caribou Recipe (for 10 people, or 3 party animals)
3 oz. Vodka
3 oz. Brandy
12 ½ oz. Canadian Sherry
12 ½ oz. Canadian Port
Tomorrow I am meeting with someone who just moved here from Toronto. He wanted to get an idea of the Vancouver ad scene and asked to chat with ‘lil ol’ me. It made me start thinking about the overall advertising agency scene – not just in Vancouver, but across Canada and the States.
There is no real data or a great source that I came across in my initial search for information. All I’ve been hearing is that East Coast US agencies continue to bleed people. During the recession, the US lost around 160,000 jobs in our industry, says Ad Age. (I want to subscribe to their “ad data” to get more info on worldwide agencies, but not sure if it’s worth the cash yet.)
Apparently we, as an industry, are now recovering and when I look at the job openings on the various sites, I see major growth job growth throu
ghout the industry. But I think the shift is in full-force now. The traditionalists are either evolving or dying off. The whole time they were resisting an inevitable change, it was going on around them. Print is no longer what it used to be – but online is yet to be fully discovered. So where does that leave us? Needless to say, gone are the days of the mass DM. Now we worry about open and bounce rates instead of indicias. Environmental sensitivity is rising and the public has been calloused against many forms of advertising.
Client’s options are now expanding beyond the traditional advertising agency. Considering the recent financial upsets, clients are now, more than ever hyper-sensitive to cost. And rightfully so. I think the past year has been an opportunity for reflection for both, clients and agencies. Clients expect far more from their agencies, more than they have received in the past. And agencies now need to either tighten their belts or risk losing the client to a smaller, more nimble provider.
I’ve noticed these smaller shops coming up and they are really making their mark. (GO LITTLE GUY!) They may have fewer clients, but they have a strong focus and strategic partners to propel the business forward. Now is the time to do more with less. These smaller shops have team members who are multi-talented, forward-thinking, proactive individuals who are not about to sit back and play the “ad game”. It’s not game, it’s a business. Your clients expect results not lip service.
Budgets are drying up on both sides and online seems to be the logical answer. DMs have become eDMs. Newsletters are now e-newsletters. Print ads have given way to big box, banners and skyscrapers. Is tangible advertising completely on its way out? What about billboards and transit? Will they too go the way of the newspapers? *sputter*
As of today, the majority of openings in our industry all programmers, developers, animators…basically if you still have all of your Star Wars figurines in their original packaging, you won’t have a problem finding a job. But for the rest of us analog drones who are trying to sort out what the next step should be, well, I would say pick up your lightsabers and figure it out. The face of the industry is changing and we need to keep up. What exactly that entails is still to be determined. But if you figure it out, let me know.
I saw this last year. It is worth a re-post.
Hello all – I’ve been a little absent from blogging lately as things have been pretty busy. A dear friend passed on a great link for 20 steps to a successful job hunt. These are great – and inspirational.
I am busy being spoiled at my parent’s house for the past two days. Trying to kick this darn cold once and for all. But I want to share an interesting article with you on resumes and telling your story.
I think you should understand where you are and where you want to go before you embark on interviews or networking. I, myself, have had some recent breakthroughs in my direction. But that’s another post.
Take a look at this article and I will post again when I get home and put away my fifty rolls of TP from Costco and all my homemade soup!
Hello my long lost friends. My apologies on my absence. This illness is really doing a number on me. It seems to be changing on a daily basis, which I guess at least breaks up the monotony. It went from a five-day fever, to a sore throat, to a cough and now runny-nose/cough. It’s all sorts of interesting that I am sure you don’t want to hear about. So enough of that nonsense.
Tomorrow, Monday, I am packing up my Kleenex and cough syrup and heading to meet with a recruiter. I came across it as I was surfing for jobs with one hand and blowing my nose with the other (Don’t worry. I have Lysol wipes for my computer). The company is called INTEQNA and to be honest with you, I’m glad I’m blogging this and not saying it, because I don’t have the first clue on how to pronounce that name.
They have only a few jobs in Vancouver on their site, but they look interesting. The titles are:
- Senior Product Marketing Manager
- Executive Assistant
- Senior Alfresco Developer
- Senior JAVA Developer Architect
- Marketing Coordinator
- Accounting & Finance Jobs
- QA Analysts
Here is their website if you are interested in finding out more: www.inteqna.com
I’m going in as a general applicant to see what they have and will let you all know how that goes. Perhaps I can find some freelance with them to add to my current projects. Or maybe it would lead to something full time. Working freelance does have a tendency to make me feel like Jack Torrance from The Shining. It would be nice to get out once and a while.
On another note, my dear friends back at Blitz Creative, part of Cossette (my ex-lover) are looking for an email expert. Check out the details here: http://vancouver.en.craigslist.ca/van/mar/1435084459.html
Feel free to contact me if you are interested and I can tell you more about the company and the team. Or just apply. I really don’t care what you do.
Other than that, things are kind of slow right now. But that’s OK. I need some time to heal from this plague with a personality disorder. Am I a flu? Am I bronchitis? Sinus infection? Keep guessing! I’ll take “What did I just cough up” for $500, please Alex. I really hope that’s not the case at my recruiter appointment tomorrow. Cross your fingers kids.