I came across this ad on AdWeek today – and I was instantly in love.
This spot by BBDO Germany was shown at Cannes to an adoring audience. I was surprised because how could this spot make it past me on its way to Cannes? I clearly need to spend more time on the internet.
And if you ever wonder about an off-road Smart Car, yes, it has been done… kind of. Check out this Smart Monster: