Smart Advertising

I came across this ad on AdWeek today – and I was instantly in love.

This spot by BBDO Germany was shown at Cannes to an adoring audience. I was surprised because how could this spot make it past me on its way to Cannes? I clearly need to spend more time on the internet.

And if you ever wonder about an off-road Smart Car, yes, it has been done… kind of. Check out this Smart Monster:

offroad smartcar

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Filed under Just General Ad Stuff

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