How to Get More Clicks

Next time your client complains about a lack of clicks on their intern-made ‘viral videos’, send them this gem from Toronto agency John St. then sit back, judge them silently and smile.

Here’s the simple formula for making a viral video:
1. Don’t call it a viral video.
2. Spend money on it / don’t cheap out.
3. Have a purpose.
4. Keep it short and sweet.



Filed under Just General Ad Stuff

2 responses to “How to Get More Clicks

  1. I know it has to be true. I just know it.

  2. paulbarriscale

    Ms. Wallis,

    Did a double take on your blog post this morning. I thought it was good old-fashioned spam titled “How To Get More Chicks”. Upon further review, I was still interested. On another note, have you been following the Canadian Blog Awards that are coming up? My good friend Leigh Badgley from Vancouver has been nominated for Best Personal Blog. You can read her blog at: You can vote on your favourite blog at:

    Keep up the great posts.

    All good things,

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