Tricks and Treats

I watched this commercial intensely from start to finish, imagining how many spills, cuts and bruises these boys must have gotten while working on perfecting these tricks.

Meet Alfredo Urbon and Killian Martin, two world-class skaters that apparently have no need to wear helmets. Way to set an example, boys.

Besides the safety violations, this commercial is quite good. A departure, to be sure, from the last spot I shared featuring the Smart ForTwo.

Today’s creative comes to us from BBDO, London.

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