It looks like Audi has decided to devalue their brand by jumping on the vampire bandwagon (albeit a little late).
This is the Audi 2012 Game Day Commercial entitled “Vampire Party” and it is a steaming pile of no good. Clearly the target audience wasn’t well-defined in this creative brief. Either that, or the decision-maker at Audi has Team Edward bed sheets.
The spots came from Venables Bell & Partners, self-described as an independent San Francisco advertising agency whose intentions are good. I’m sure they were, but you missed the vein on this one.
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